ARforMuseum

Explore museums like never before with AR

Category: Augmented Reality

ARforMuseum

Explore museums like never before with AR

ARforMuseum ARforMuseum is a smartphone and tablet application designed to enhance the tourist experience in the region, offering a diverse and enriched way to explore the cultural, artistic, and urban heritage of Milan and the entire Lombardy region.

The app comprises an extensive list of cultural sites across Lombardy, encompassing artworks, paintings, and artistic installations. Visitors gain access to general museum information, such as ticket prices, opening hours, and locations. Additionally, they can read information and descriptions of artworks to prepare for visits or refresh their memory after experiencing them.

Leveraging cutting-edge technologies, including artificial intelligence and augmented reality, the application offers an even more unforgettable and engaging cultural experience. The innovative feature enables users to use their smartphone camera, accessed within the app, to capture an artwork. Through image recognition technology, the app identifies the specific artwork and activates an augmented reality (AR) enriched experience.Users are presented with a realm of supplementary and engaging information, including detailed explanations that provide historical, artistic, and cultural context. Furthermore,  can be displayed to delve deeper into artwork details, offering unique perspectives.
AR animations add an interactive element that unveils hidden aspects or visually illustrates complex concepts. These immersive experiences engage users in novel and exciting ways, making art more accessible and comprehensible.

Moreover, the app introduces our AI-powered avatar guide, enhancing visitors' cultural experiences. Users need only frame the artwork with their smartphone, and the avatar, a lifelike animated virtual character created through 3D blendshape technology, springs to life. The avatar serves as a personal virtual guide, delivering detailed, contextual, and personalized audio explanations about the artwork.
This approach replaces traditional physical audio guides, eliminating the need for additional devices. The flexibility to personalize paths is another strength: users can select their preferred artworks and receive tailored information aligned with their interests.

Museum directors and art exhibition curators can further enrich and personalize AR experiences, providing additional information and strengthening the connection between art and the public. This is achieved by "redeeming" their own page within the app through a subscription, without requiring specific technical expertise.

Why Choose ARforMuseum?
USER-FRIENDLY: The app boasts an intuitive and user-friendly interface, ensuring everyone can fully enjoy its capabilities without difficulty.
EXTENSIVE MUSEUM SELECTION: Users can explore various artworks and collections spanning different historical periods and artistic styles.
AR EXPERIENCES: Augmented reality offers astonishing interactions that bring users closer to art and the actual works themselves.
VIRTUAL GUIDE: By framing the artwork with their smartphone, users activate the avatar to provide detailed information, historical and artistic insights, and interesting facts about the piece.
RECORD AND SHARE: Users can record the avatar's narration and effortlessly share the experience with friends and family, boosting museum visibility and encouraging new visitors.